Public transit graphics system
Our overhaul of communications and information graphics systems were instrumental changes for ACTR, setting the stage to increase ridership, strengthen rider interactions and stimulate sponsorship.
The Image Farm proudly serves as the on-call designer for this essential community resource, connecting with their diverse and often under-served audience through a variety of outlets. Our work has included transit maps and schedules, a robust website, a capital campaign, wayfinding, data visualization and marketing.
Contributions: Infographics, Wayfinding, Print, Web Design & Development, Branding, Copywriting, Behavior Change Marketing
Project URL: actr-vt.org